About the event

The New Normal is Abnormal - the annual conference of the Israeli Association for Supply Chain Management (ISCMA) - the leading professional organization in Israel for 23 years, which includes hundreds of organizations from all kinds of industries in Israel.

Given that the last few years have put the supply chain in the focus of organizations in Israel and around the world as a complex and necessary central business process to improve the competitiveness and profitability of the organizations, the conference aims to uncover must-have insights, strategies and frameworks for supply chain leaders and supply chain managers to think big, make bold moves and drive real impact within their organizations, as well as build sustainable and profitable supply chains in a dynamic and unpredictable world.

The 2023 annual conference will explore deep into supply chain insights and solutions as presented by industry leaders and inspiring experts.

Time & agenda

08:00 to 16:00

Detailed agenda of the event (Hebrew):


To attend free of charge as Zetes guest please register here:





Valley Event Centre
Ze'ev Belfer St 27, Kefar Sava

32.188225109996, 34.95293445